Mutant Freaks and Movie Geeks: How Franchises Harness the Power of Niche “Nerd” Communities

Film franchises are not all action figures and video games; there is a complex web of financial agreements underpinning the lucrative Hollywood industry. According to author Derek Johnson in his book Media Franchising: Creative License and Collaboration in the Culture Industries, film franchises have not always been the moneyhouses they are today. The practice claims […]

Work It Out: Company Culture and the Construction of Entertainment Empires

In her book, Empires of Entertainment: Media Industries and the Politics of Deregulation, Jennifer Holt discusses the development of broadcasting networks and cable in the modern age, specifically focusing on the process of deregulation. Beginning with the presidency of Richard Nixon in 1969, the elimination of regulatory rules that limited entertainment companies’ ability to integrate […]