From Drive-Thrus to iPhones

You walk through the big glass doors, the blast of cold air hits you in the face, the sent of popcorn and that old dewy carpet sneak through your nostrils. The bright lights make the deep red interior draw you in, the loud noises from all directions through your attention every which way. Then you […]

A Cinematic Pioneer

Garth Drabinsky set the standard for what we consider to be a modern movie theatre experience. He is the pioneer that used the separation between theatre exhibitions and distributors to his advantage in making theatres into his own spectacular experience. Historically, theatres were considered to be palaces, beautifully decorated and a place for the kids […]